Expertise does not grow on trees

Drag and drop editing
Using a drag and drop page editor

Why hire a professional over using static page builders?

If you need a website making up, now you have the choice to make it yourself – even if you are not technical. Using static page builders, you can drag and drop to your heart’s content.

Here are a few compelling reasons why you may wish to avoid this route, however:

Expertise does not grow on trees

Web designers and developers are trained and learned in their craft. Page builders offer you the tools to do their job but they don’t magically make you experienced or able to make the right choices regarding design or development. They also provide very generic solutions, and if you need a niche filling, you won’t be able to get that.

Search Engine Optimisation

This ties into the first point. Only an expert in the field will be knowledgeable enough to get your website to appear on the top of Google, Bing and other search engines. This is a technique known as search engine optimisation or SEO. Many factors play into how your site ranks, therefore it is important to know what you are doing in order to achieve the best results.

Bespoke design and systems

Page builders do what they were programmed to do, and they do the job fine. If you need a niche filling – to do something that they weren’t built for – you are out of luck. Hiring a developer is the only way that you can have custom features on your website.

Stand out from the crowd

Page builder sites generally feel a lot like they were built with a page builder. The same goes for pre-built themes. They have a certain quality about them which feels like every other pre-built theme or page builder theme. This, then, is a problem if you are trying to stand out from other websites to get customers to convert. A website built for your purpose stands out more than a re-purposed website.